Content about DR

August 31, 2012

DSN.TV takes exclusive video store tour of new Duane Reade flagship

In an exclusive video store tour, Duane Reade senior director of store concepts Mike Defazio walks Drug Store News editor Rob Eder and the DSN.TV cameras through the newest Duane Reade flagship store at 100 Broadway. In keeping with the Walgreens/Duane Reade flagship store strategy, the new store serves as a test lab for several new concepts aimed at driving new trips to the store.

NEW YORK — In an exclusive video store tour, Duane Reade senior director of store concepts Mike Defazio walks Drug Store News editor Rob Eder and the DSN.TV cameras through the newest Duane Reade flagship store at 100 Broadway. In keeping with the Walgreens/Duane Reade flagship store strategy, the new store serves as a test lab for several new concepts aimed at driving new trips to the store.

January 15, 2013

Report: Duane Reade social media campaign helps drive 20% lift in sales

Duane Reade, which is owned by Walgreens, has increased Duane Reade brand hosiery sales by close to 20% thanks to a seven-week social media campaign launched in November to raise awareness of those products — produced by Doris Hosiery Mills.

NEW YORK — Duane Reade, which is owned by Walgreens, has increased Duane Reade brand hosiery sales by close to 20% thanks to a seven-week social media campaign launched in November to raise awareness of those products — produced by Doris Hosiery Mills.