Content about DR

August 31, 2012

In an exclusive video store tour, Duane Reade senior director of store concepts Mike Defazio walks Drug Store News editor Rob Eder and the DSN.TV cameras through the newest Duane Reade flagship store at 100 Broadway. In keeping with the Walgreens/Duane Reade flagship store strategy, the new store serves as a test lab for several new concepts aimed at driving new trips to the store.

NEW YORK — In an exclusive video store tour, Duane Reade senior director of store concepts Mike Defazio walks Drug Store News editor Rob Eder and the DSN.TV cameras through the newest Duane Reade flagship store at 100 Broadway. In keeping with the Walgreens/Duane Reade flagship store strategy, the new store serves as a test lab for several new concepts aimed at driving new trips to the store.

October 15, 2013

In an effort to raise awareness of its Duane Reade brand hosiery products, the pharmacy retailer has kicked off a three-week omnichannel social media marketing campaign dubbed “Boo-tiful Legs.”

NEW YORK — In an effort to raise awareness of its Duane Reade brand hosiery products, the pharmacy retailer has kicked off a three-week omnichannel social media marketing campaign dubbed “Boo-tiful Legs.”

September 19, 2013

Duane Reade on Wednesday announced that the New York City drug store retailer has become Twitter's most followed retail chain in the drug, food and mass Arena worldwide.

NEW YORK — Duane Reade on Wednesday announced that the New York City drug store retailer has become Twitter's most followed retail chain in the drug, food and mass Arena worldwide. From September 2012 to-date, the regional retailer has organically grown its Twitter following by 6,709%, making it one of the world's fastest-growing retail accounts on Twitter year over year.   

January 15, 2013

Duane Reade, which is owned by Walgreens, has increased Duane Reade brand hosiery sales by close to 20% thanks to a seven-week social media campaign launched in November to raise awareness of those products — produced by Doris Hosiery Mills.

NEW YORK — Duane Reade, which is owned by Walgreens, has increased Duane Reade brand hosiery sales by close to 20% thanks to a seven-week social media campaign launched in November to raise awareness of those products — produced by Doris Hosiery Mills.