Content about Crest Whitestrips

March 5, 2014

Procter & Gamble has announced the launch of its new Crest 3D White Whitestrips Luxe Supreme FlexFit, the latest addition to the Crest 3D White Whitestrips family.

CINCINNATI — Procter & Gamble has announced the launch of its new Crest 3D White Whitestrips Luxe Supreme FlexFit, the latest addition to the Crest 3D White Whitestrips family.

According to the company, these new whitestrips are the best-fitting whitestrips yet, and provide 30% more whitening coverage to custom fit each individual’s unique smile.

September 20, 2012

Tongue cleaner manufacturer Orabrush has added Shekhar Mitra, former Procter & Gamble SVP global prestige and beauty and corporate innovation, to its board of directors.

PROVO, Utah — Tongue cleaner manufacturer Orabrush has added Shekhar Mitra, former Procter & Gamble SVP global prestige and beauty and corporate innovation, to its board of directors.

March 8, 2012



The tooth-whitening segment may not be as red hot as it was in years past, but it’s still on the upswing as consumers continue to look for ways to achieve a whiter, brighter smile.



The tooth-whitening segment may not be as red hot as it was in years past, but it’s still on the upswing as consumers continue to look for ways to achieve a whiter, brighter smile. 
According to SymphonyIRI Group, a Chicago-based 
market research firm, sales of tooth-whitening products inched up about 0.6% during the 52 weeks ended Jan. 22 at food, drug and mass (excluding Walmart).


February 10, 2012

Procter & Gamble’s Crest brand has introduced Crest 3D White Glamorous White toothpaste and Crest 3D White Intensive Professional Effects Whitestrips, the newest additions to the Crest 3D White portfolio.

CINCINNATI — Procter & Gamble’s Crest brand has introduced Crest 3D White Glamorous White toothpaste and Crest 3D White Intensive Professional Effects Whitestrips, the newest additions to the Crest 3D White portfolio.

The new Crest 3D White Glamorous White toothpaste utilizes a breakthrough shine technology that noticeably brightens your smile after just one brushing, according to P&G. It also removes up to 90% of surface stains in five days.

March 3, 2011

Procter & Gamble officially announced the launch of its new Crest 3D White 2-hour Express Whitestrips and Crest 3D White Advanced Vivid Enamel Renewal toothpaste, which are the latest additions to the Crest 3D White collection.

CINNCINNATI — Procter & Gamble officially announced the launch of its new Crest 3D White 2-hour Express Whitestrips and Crest 3D White Advanced Vivid Enamel Renewal toothpaste, which are the latest additions to the Crest 3D White collection.

To promote the launch, Crest 3D has teamed up with actress Amanda Peet. Crest also is donating up to 50 smile surgeries to Operation Smile, an international children's medical charity.

February 28, 2010

Procter & Gamble is going 3-D with its new Crest and Oral-B 3D White collection,...

March 16, 2008

Today’s consumers are not only more interested in their appearance, they also want more convenience...

December 11, 2007

Procter & Gamble is taking its Crest Whitestrips to a new level in 2008 with...