Content about Cough

February 17, 2012
2012 season peaks late

As of the beginning of February, the cough-cold season had yet to materialize and illness levels were only just beginning to climb. If that’s the case, then an expected illness peak in late February/early March would make the 2011-2012 cough, cold and flu season one of the later-peaking seasons in recent years.


As of the beginning of February, the cough-cold season had yet to materialize and illness levels were only just beginning to climb. If that’s the case, then an expected illness peak in late February/early March would make the 2011-2012 cough, cold and flu season one of the later-peaking seasons in recent years.


As of Jan. 21, overall incidence of upper respiratory illness this season was down 7.5% according to IMS Health, as compared with the 2010-2011 season.


February 17, 2012
Homeopathy stocks kids’ cough-cold

The kids’ cough-cold space has become a significant category for homeopathic manufacturers. With the safety and efficacy of cough-cold medicines called into question several years ago, the category now is stocked with homeopathic remedies and reformulated/repackaged allopathic medicines.


The kids’ cough-cold space has become a significant category for homeopathic manufacturers. With the safety and efficacy of cough-cold medicines called into question several years ago, the category now is stocked with homeopathic remedies and reformulated/repackaged allopathic medicines.


February 17, 2012
Strong allergy season ahead

A wet spring last year made for ideal allergen-
creating conditions heading into summer 2011 — the growth of ragweed and an increase in mold.

A wet spring last year made for ideal allergen-
creating conditions heading into summer 2011 — the growth of ragweed and an increase in mold. According to a Quest Diagnostics study published in 2011, sensitization to common ragweed has grown 15% nationally since 2000, while mold grew 12%. IMS Health projected a strong spring allergy season, especially across the north and northeast.


February 16, 2012
CMPI survey: 61 million workers avoided missing work, thanks to cough medicine

Results of a new survey released Thursday by the Center for Medicine in the Public Interest found that the majority of adult consumers and parents in the United States rely on over-the-counter cough medicines.

NEW YORK — Results of a new survey released Thursday by the Center for Medicine in the Public Interest found that the majority of adult consumers and parents in the United States rely on over-the-counter cough medicines: 68% of adult consumers agreed that OTC cough medicines allow them to stay productive at work and school, and 60% of parents reported that these medicines allowed their children to stay productive at school.

January 3, 2012
Pediatric cough-cold line sweetens OTC

Zarbee’s has been expanding its pediatric cough-cold line featuring buckwheat honey with the launch of Zarbee’s Nighttime Cough and Sleep Drink, an over-the-counter nighttime cough remedy proven safe and effective for children 2 years of age and older.


Zarbee’s has been expanding its pediatric cough-cold line featuring buckwheat honey with the launch of Zarbee’s Nighttime Cough and Sleep Drink, an over-the-counter nighttime cough remedy proven safe and effective for children 2 years of age and older.


December 19, 2011
Goldstein Group unveils brand rejuvination for Bayer's Neo-Synephrine

Bayer recently engaged the Goldstein Group to rejuvenate the cough-cold Neo-Synephrine brand and improve the brand's identity on shelf.

MORRISTOWN, N.J. — Bayer recently engaged the Goldstein Group to rejuvenate the cough-cold Neo-Synephrine brand and improve the brand's identity on shelf.

The brand design group employs such tools as its trademarked Shelf Sight Sequence, a packaging design service that improves shelf presence with "a visual vocabulary of proprietary colors, shapes, symbols and verbiage ... to trigger the consumer's purchasing impulse at first sight."

December 14, 2011
Walgreens expands pertussis vaccine offering in response to Illinois outbreak

Walgreens on Tuesday expanded its offering of immunizations that provide protection against pertussis (tetanus/diphtheria/pertussis-Tdap vaccine) to all of its more than 580 pharmacies throughout Illinois with no appointment necessary.

DEERFIELD, Ill. — Walgreens on Tuesday expanded its offering of immunizations that provide protection against pertussis (tetanus/diphtheria/pertussis-Tdap vaccine) to all of its more than 580 pharmacies throughout Illinois with no appointment necessary.

December 7, 2011
CHPA participates in town hall meeting addressing DXM abuse

The Consumer Healthcare Products Association, the Community Anti-Drug Coalitions of America and the Miami Coalition last week held a town hall meeting on preventing teen cough medicine abuse.

MIAMI — The Consumer Healthcare Products Association, the Community Anti-Drug Coalitions of America and the Miami Coalition last week held a town hall meeting on preventing teen cough medicine abuse.

The event aimed to raise awareness about the dangers of medicine abuse and included Myriam Masihy from Univision to serve as the mistress of ceremony.

December 5, 2011
Oh baby!

To help under-the-weather junior, Hyland’s has rebranded its pediatric line of products Hyland’s Baby.

LOS ANGELES — To help under-the-weather junior, Hyland’s has rebranded its pediatric line of products Hyland’s Baby. Hyland’s cough-cold liquid offerings are trending at 76.5% growth to $2.6 million for the 12 weeks ended Oct. 30, 
according to SymphonyIRI Group across food, drug and mass (excluding Walmart).


December 1, 2011
Report: Pertussis cases increase in Milwaukee

Cases of whooping cough have been increasing in the Milwaukee area, according to published reports.

NEW YORK — Cases of whooping cough have been increasing in the Milwaukee area, according to published reports.

The Milwaukee Journal Sentinel reported that the bacterial infection known medically as pertussis is spreading among kids at school districts in Wisconsin, citing public health officials as saying that new, stronger vaccines may be needed.

November 8, 2011
Playtex publishes cough-cold guides for 'on-the-go' moms

In support of its Wet Ones antibacterial hand wipes, Playtex Products on Tuesday introduced the "Twice as Handy Cough-and-Cold Season Guide," which features germ-fighting advice from microbiologist Benjamin Tanner, as well as practical tips for moms from parenting guru Stacy DeBroff.

SHELTON, Conn. — In support of its Wet Ones antibacterial hand wipes, Playtex Products on Tuesday introduced the "Twice as Handy Cough-and-Cold Season Guide," which features germ-fighting advice from microbiologist Benjamin Tanner, as well as practical tips for moms from parenting guru Stacy DeBroff.

October 5, 2011
Zarbee's launches children's cough and sleep drink

Zarbee's on Wednesday announced the launch of Zarbee's Nighttime Cough and Sleep Drink, an over-the-counter nighttime cough remedy.

SALT LAKE CITY — Zarbee's on Wednesday announced the launch of Zarbee's Nighttime Cough and Sleep Drink, an over-the-counter nighttime cough remedy.

Zarbee's Nighttime Cough and Sleep Drink is made from antioxidant-rich buckwheat honey, which recent clinical studies have shown is more effective at relieving coughs associated with colds and upper respiratory illnesses than dextromethorphan or diphenhydramine, the company claimed.

September 27, 2011
P&G rolls out honey-infused cough-cold line to mommy bloggers

Procter & Gamble last month introduced its latest innovation across its Vicks cough-cold franchise — Vicks Nature Fusion, a line of cough-cold products infused with a bit of honey in place of artificial flavors — at the BlogHer 2011 conference.

SAN DIEGO — Procter & Gamble last month introduced its latest innovation across its Vicks cough-cold franchise — Vicks Nature Fusion, a line of cough-cold products infused with a bit of honey in place of artificial flavors — at the BlogHer 2011 conference, the world's largest conference for women in social media that boasted around 3,600 attendees this year.

September 26, 2011
Tylenol slugger expected to knock 'em out of the park this season

With Tylenol coming back to cough-cold and analgesic aisles over the next six months, you can bet the brand will soon resume its status as the cleanup hitter for Team OTC. That not only means a reshuffling of the lineup, but the respective No. 9 hitters will be packing their bags for a trip back to the minors.

WHAT IT MEANS AND WHY IT'S IMPORTANT — With Tylenol coming back to cough-cold and analgesic aisles over the next six months, you can bet the brand will soon resume its status as the cleanup hitter for Team OTC. That not only means a reshuffling of the lineup, but the respective No. 9 hitters will be packing their bags for a trip back to the minors.

(THE NEWS: Report: J&J resumes shipping of Tylenol product. For the full story, click here)

September 12, 2011
Moms reach for safety, efficacy in cough-cold

As reported in March, the safety and efficacy debate sparked by the spate of recent recalls across kids’ cough-cold offerings has created a purchase paradigm where moms are reaching for any safer-yet-still-works products that they can get their hands on.

As reported in March, the safety and efficacy debate sparked by the spate of recent recalls across kids’ cough-cold offerings has created a purchase paradigm where moms are reaching for any safer-yet-still-works products that they can get their hands on. And many times that means a homeopathic option.


September 1, 2011
California bans sale of dextromethorphan to minors

California on Wednesday banned the sale of dextromethorphan to minors, becoming the first state to pass such legislation.

SACRAMENTO, Calif. — California on Wednesday banned the sale of dextromethorphan to minors, becoming the first state to pass such legislation.

August 29, 2011
Hyland's launches new kid-friendly cold product; on shelves in mass in January

Hyland's launched a new Hyland’s Baby cough syrup for infants 6 months and older, the company announced earlier this month.

LOS ANGELES — Hyland's launched a new Hyland’s Baby cough syrup for infants 6 months and older, the company announced earlier this month.

“Finding safe medicines for babies is challenging for parents,” stated Amy Fox, VP product innovation at Hyland’s. “The medicine itself was formulated specifically to cover the wide range of cold-related coughs, from the tickling cough to the dry cough.”

June 20, 2011
Hyland’s to ‘Defend’ adults from colds with new line

Hyland’s will attempt to parlay its success across its 4 Kids line of homeopathic solutions into the adult section with its recent launch of the Hyland’s Defend line.

NEW YORK — Hyland’s will attempt to parlay its success across its 4 Kids line of homeopathic solutions into the adult section with its recent launch of the Hyland’s Defend line. “We are seeing tremendous growth in our cold and cough 4 Kids,” noted Jay Borneman, chairman and CEO at Hyland’s. 


April 25, 2011
‘Defend’-ing against cold and cough

LOS ANGELES — Hyland’s is looking to parlay its success across its 4Kids line of homeopathic solutions into the adult section with the launch of the Hyland’s Defend line. The company already is recognized by parents for cold relief, with Hyland’s Cold & Cough 4Kids product sales growing by 250% per year, according to the company. 


SymphonyIRI Group has Hyland’s liquid cough-cold offerings at $5.6 million in sales across food, drug and mass (excluding Walmart) for the 52 weeks ended March 20 — up 388.4%.


March 9, 2011
Prestige preparing big pediatric cough-cold splash

You can expect to see quite a bit of co-promotional activity between PediaCare and Little Remedies in the 2011-2012 cough-cold season, Prestige Brands president and CEO Matthew Mannelly told investors Wednesday morning at the Bank of America Merrill Lynch 2011 Consumer Conference held here.

NEW YORK — You can expect to see quite a bit of co-promotional activity between PediaCare and Little Remedies in the 2011-2012 cough-cold season, Prestige Brands president and CEO Matthew Mannelly told investors Wednesday morning at the Bank of America Merrill Lynch 2011 Consumer Conference held here.

February 23, 2011
Honey Naturals employs social media on competitive product exchange

Honey Naturals last week started offering parents a free bottle of Zarbee’s children’s cough syrup in exchange for a Facebook photo of them discarding a competitive brand of cough syrup.

SANDY, Utah — Honey Naturals last week started offering parents a free bottle of Zarbee’s children’s cough syrup in exchange for a Facebook photo of them discarding a competitive brand of cough syrup.

February 18, 2011
Cough-cold marketer opts for app

MOUNT KISCO, N.Y. — Prestige Brands became one of the first cough-cold marketers to develop a branded smart-phone app to help moms hone in on the most appropriate 
PediaCare remedy for their sick children. It’s not a bad play; a recent Millennial Media report indicated that in 2010, 32% of moms owned a smart phone, versus 20% in 2009.


February 18, 2011
Second half of cold-flu season may cough up sales

NEW YORK — The second half of the 2010-2011 cough-cold-flu season actually may realize greater sales of symptom relievers than last year, judging from the four weeks ended Dec. 26. According to Matrixx president and CEO Bill Hemelt, sales of remedies were on the rise in those four weeks. Hemelt noted that the total cough-cold category was 5% higher than the same period last year and growing. 


January 11, 2011
Kaz supports cough-cold-flu continuing education

Cough, cold and flu are among the most commonly experienced conditions in adults and children, leading them to seek medical care.

NEW YORK — Cough, cold and flu are among the most commonly experienced conditions in adults and children, leading them to seek medical care.

In an effort to support healthcare provider education around these topics, Kaz has sponsored CE lessons for pharmacists, technicians, and nurse practitioners.

December 16, 2010
Survey: Most adults won't take off from work if they have a cold

Americans won’t take off work for something as innocuous as a cold, a new survey released Wednesday found, a fact that underscores the need for ready access to over-the-counter cough-cold medicines and better hand-washing/sanitizing practices in the workplace.

PARSIPPANY, N.J. — Americans won’t take off work for something as innocuous as a cold, a new survey released Wednesday found, a fact that underscores the need for ready access to over-the-counter cough-cold medicines and better hand-washing/sanitizing practices in the workplace.

The survey, sponsored by Cadbury Adams’ Halls cough drop brand, found that 44% of Americans would consider going to work with a fever, and 32% said they would show up to work no matter how sick they get this season.