Content about Consumer behaviour

February 9, 2012

Shoppers ages 50 to 54 years lead the charge when it comes to purchasing health and beauty products online (52%), and shoppers ages 45 to 49 years are purchasing more food and beverage products online (29%) than any other age group, according to The Checkout, an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research, released Thursday.

DENVER — Shoppers ages 50 to 54 years lead the charge when it comes to purchasing health and beauty products online (52%), and shoppers ages 45 to 49 years are purchasing more food and beverage products online (29%) than any other age group, according to The Checkout, an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research, released Thursday.

January 5, 2012

An average consumer encounters the same or very similar product mix from retailer to retailer. Unintentionally, we have almost trained them not to expect anything special from their shopping experience. The retailer that does offer something beyond the ordinary shopping experience can score big points with shoppers. Do something unexpected to surprise and delight shoppers, and word will spread – probably quickly. So what is it that really makes consumers tick? I think it boils down to five main things.

An average consumer encounters the same or very similar product mix from retailer to retailer. Unintentionally, we have almost trained them not to expect anything special from their shopping experience. The retailer that does offer something beyond the ordinary shopping experience can score big points with shoppers. Do something unexpected to surprise and delight shoppers, and word will spread – probably quickly. So what is it that really makes consumers tick? I think it boils down to five main things.

Convenience

December 23, 2011

The Conference Board Leading Economic Index for the United States increased 0.5% in November to 118 (baseline based on 100 in 2004), following a 0.9% increase in October, and a 0.1% increase in September, the Conference Board announced Thursday.

NEW YORK — The Conference Board Leading Economic Index for the United States increased 0.5% in November to 118 (baseline based on 100 in 2004), following a 0.9% increase in October, and a 0.1% increase in September, the Conference Board announced Thursday.

December 20, 2011

A new survey conducted by Visa revealed that 77% of consumers still need to buy holiday gifts this week.

SAN FRANCISCO — A new survey conducted by Visa revealed that 77% of consumers still need to buy holiday gifts this week. These last-minute shoppers will spend an average of $278 in the final days leading up to Christmas and Hanukkah.

December 7, 2011

Among those that have shopping-related applications on their smartphone, most of them will use this method to help save money when purchasing gifts this holiday season, according to a PriceGrabber survey.

LOS ANGELES — Among those that have shopping-related applications on their smartphone, most of them will use this method to help save money when purchasing gifts this holiday season, according to a PriceGrabber survey.

December 5, 2011



It was the best of times. It was the worst of times. It’s that kind of Dickensian double-speak that personifies the tone of the holiday forecasts this year — forecasts that have really been all over the board.



It was the best of times. It was the worst of times. It’s that kind of Dickensian double-speak that personifies the tone of the holiday forecasts this year — forecasts that have really been all over the board.

December 5, 2011

While advances in smartphones and social media use have lead many consumers to shop online, those same technologies are being utilized by retailers to get customers back into the stores, according to a new report.

NEW YORK — While advances in smartphones and social media use have lead many consumers to shop online, those same technologies are being utilized by retailers to get customers back into the stores. New shopping apps, mobile technologies and social media rewards are moving buying decisions back into the stores, according to WSL/Strategic Retail's second annual "Buzz to Buy 2.0" trend report.

November 2, 2011

Sam's Club announced that it is making it easier for consumers to shop this holiday season with the launch of its holiday shopping site, SamsClub.com/gifts, and an enhanced mobile application that together streamline on-the-go and at-home shopping.

BENTONVILLE, Ark. — Sam's Club announced that it is making it easier for consumers to shop this holiday season with the launch of its holiday shopping site, SamsClub.com/gifts, and an enhanced mobile application that together streamline on-the-go and at-home shopping.

October 26, 2011

Despite concerns about the economy and rising household expenses, nearly 3-out-of-5 consumers (59%) will put aside economic worries and spend the same or more this holiday season, according to Deloitte’s 26th annual survey of holiday spending intentions and trends.

NEW YORK — Despite concerns about the economy and rising household expenses, nearly 3-out-of-5 consumers (59%) will put aside economic worries and spend the same or more this holiday season, according to Deloitte’s 26th annual survey of holiday spending intentions and trends. While this is a slight decline from 2010, it represents an eight percentage point increase from 2009.

October 20, 2011

As many as 71% of consumers earning less than $100,000 per year are planning to trim back their spending this holiday season, according to new research, “Holiday Shopping 2011,” released Tuesday by SymphonyIRI Group.

CHICAGO — As many as 71% of consumers earning less than $100,000 per year are planning to trim back their spending this holiday season, according to new research, “Holiday Shopping 2011,” released Tuesday by SymphonyIRI Group.

October 3, 2011

A recent consumer survey debunked the two long-assumed scenarios surrounding the moment a shopper actually makes a shopping decision — before they've entered the store as part of a planned purchase or at the shelf on an impulse.

NEW YORK — A recent consumer survey debunked the two long-assumed scenarios surrounding the moment a shopper actually makes a shopping decision — before they've entered the store as part of a planned purchase or at the shelf on an impulse.

For years, the retailing industry has debated between those who argue a shopper’s mind is mostly made up before they even enter the store and those who assert the real decision what to buy comes down to a final few seconds at the shelf. In fact it is neither, according to a recent survey of U.S. consumers.

September 13, 2011

Family Dollar has found a way to better understand how customers respond to its in-store displays and promotions, and how they can be improved to generate more sales.

WINSTON-SALEM, N.C. — Family Dollar has found a way to better understand how customers respond to its in-store displays and promotions, and how they can be improved to generate more sales.

The discount retailer has engaged RockTenn, manufacturer of consumer packaging solutions and BVI Networks, a provider of real-time in-store monitoring, to open the first large format "ShopperGauge" branded retail learning lab at Family Dollar stores.

August 18, 2011

A survey released Thursday by the National Retail Federation found that nearly one-third of tablet owners will use the device to purchase back-to-school items.

WASHINGTON — A survey released Thursday by the National Retail Federation found that nearly one-third of tablet owners will use the device to purchase back-to-school items.

According to NRF’s 2011 Back-to-School and College surveys conducted by BIGresearch, consumers with smartphones and tablets will use their devices to research products, redeem coupons, look up store information and even make purchases.

August 11, 2011

A new survey conducted by online shopping service ShopRunner found that many parents will head to multiple stores to purchase back-to-school items for their kids.

NEW YORK — A new survey conducted by online shopping service ShopRunner found that many parents will head to multiple stores to purchase back-to-school items for their kids.

July 27, 2011

Inflation-related concerns will prompt back-to-school shoppers to utilize certain shopping tactics, including smartphone and social network use, to save this year.

NEW YORK — Inflation-related concerns will prompt back-to-school shoppers to utilize certain shopping tactics, including smartphone and social network use, to save this year.

July 21, 2011

Expect flat back-to-school sales this year as parents continue to be cautious with their spending, the National Retail Federation found in its latest survey.

WASHINGTON — Expect flat back-to-school sales this year as parents continue to be cautious with their spending, the National Retail Federation found in its latest survey.

In its back-to-school survey, conducted by BIGresearch, NRF found that consumers are purchasing more store-brand or generic items (39.9%), comparison shopping more online (29.8%) and shopping for sales (50%). Additionally, nearly half of survey respondents said the economy is forcing them to simply spend less in general (43.7%).

June 14, 2011

Back-to-school shopping likely will take place even later this year than in 2010, as consumers hope to score last-minute deals, the latest forecast from PriceGrabber revealed.

LOS ANGELES — Back-to-school shopping likely will take place even later this year than in 2010, as consumers hope to score last-minute deals, the latest forecast from PriceGrabber revealed.

PriceGrabber, a part of Experian, found that 95% of consumers are planning to use some sort of money-saving technique when back-to-school shopping, and they plan to start shopping later in 2011 than they did in 2010.

June 6, 2011

Perception feeds reality. That is as true today as it was when the economy first started its rollercoaster plunge back in 2008. The perception is that the consumer is on her way back. And while that is fast becoming reality, today’s retailer will be looking to commit its capital expenditures to more than just the traditional new Main-and-Main locations.

WHAT IT MEANS AND WHY IT’S IMPORTANT — Perception feeds reality. That is as true today as it was when the economy first started its rollercoaster plunge back in 2008. The perception is that the consumer is on her way back. And while that is fast becoming reality, today’s retailer will be looking to commit its capital expenditures to more than just the traditional new Main-and-Main locations.

April 28, 2011

Consumer confidence recovered somewhat in April, though the impact of rising gasoline prices still is evident, according to data released Tuesday by the Conference Board.

NEW YORK — Consumer confidence recovered somewhat in April, though the impact of rising gasoline prices still is evident, according to data released Tuesday by the Conference Board.

The confidence index hit 65.4 in April, from an upwardly revised 63.8 in March. The reading still is below the 72.0 mark of February.

April 20, 2011

A survey released Tuesday by Deloitte found that consumer purchasing power was negatively impacted during the month of March.

NEW YORK — A survey released Tuesday by Deloitte found that consumer purchasing power was negatively impacted during the month of March.

The Deloitte Consumer Spending Index tumbled to 3.62% from nearly 4.1% in the prior month. Deloitte’s chief economist and author of the monthly index, Carl Steidtmann, said that despite the economic recovery, consumers don't have the motivation to spend.

February 23, 2011

The Conference Board's Consumer Confidence Index reached 70.4 in February, a three-year high from February 2008, thanks to growing optimism about the short-term future.

NEW YORK — The Conference Board's Consumer Confidence Index reached 70.4 in February, a three-year high from February 2008, thanks to growing optimism about the short-term future.

February 4, 2011

According to a PriceGrabber survey on consumer purchasing decisions for Valentine's Day, 52% of Valentine’s Day shoppers indicated that the economy will not have any effect on their purchasing decisions for Valentine’s Day 2011.

LOS ANGELES —  According to a PriceGrabber survey on consumer purchasing decisions for Valentine's Day, 52% of Valentine’s Day shoppers indicated that the economy will not have any effect on their purchasing decisions for Valentine’s Day 2011. Despite their confidence in the economy, 78% of survey respondents indicated they will not spend more money on Valentine’s Day shopping this year compared with last year. The remaining 22% of consumers plan to spend more on Valentine’s Day shopping this year.

January 25, 2011

The Conference Board said Tuesday that its Consumer Confidence Index reached its highest level in eight months as Americans grew more optimistic about the job market.

WASHINGTON — The Conference Board said Tuesday that its Consumer Confidence Index reached its highest level in eight months as Americans grew more optimistic about the job market.

The index climbed to 60.6 this month, up from 53.3 in December. While that reading surpassed expectations, it still fell short of the 90 level that indicates a healthy consumer mindset.

The January figure was the highest since last May's 62.7. The index has not risen above 90 since the recession began in December 2007.

January 20, 2011

A new quarterly index developed by eBillme found that 19% of shoppers will spend more on Valentine's Day this year.

RYE BROOK, N.Y. — A new quarterly index developed by eBillme found that 19% of shoppers will spend more on Valentine's Day this year.

The index polled 1,200 consumers to measure projected online spending for the quarter and the influencing factors, eBillme said. Of the consumers polled, the index revealed, 32% of shoppers will purchase Valentine's Day gifts online.

This quarter, respondents also were asked what they planned to purchase for Valentine's Day. Findings included:

December 20, 2010

The healthcare-reform bill promised to dramatically expand coverage for Americans, but healthcare consumer confidence hasn’t necessarily kept up, according to data released Monday by Thomson Reuters.

ANN ARBOR, Mich. — The healthcare-reform bill promised to dramatically expand coverage for Americans, but healthcare consumer confidence hasn’t necessarily kept up, according to data released Monday by Thomson Reuters.