Content about CCR

September 25, 2012

You could say that many of the front-of-store experiences that Walgreens is helping to transform today — photo and memorabilia, beauty, fresh, OTC, even pharmacy — all evolved from Walgreens Customer Centric Retailing project, which began back in 2009. “There were several benefits that we gained from CCR that helped fuel this transformation,” noted Rachel Bishop, Walgreens VP daily living strategy and business development.


You could say that many of the front-of-store experiences that Walgreens is helping to transform today — photo and memorabilia, beauty, fresh, OTC, even pharmacy — all evolved from Walgreens Customer Centric Retailing project, which began back in 2009. “There were several benefits that we gained from CCR that helped fuel this transformation,” noted Rachel Bishop, Walgreens VP daily living strategy and business development.


February 18, 2011

The CCR foundation has been laid. Now comes the next phase in Walgreens’ campaign to “enhance the customer experience.”


Customer Centric Retailing is rolling across the chain’s coast-to-coast store network like a tide. The effort — aimed at aligning Walgreens’ mix with what its customers really want from the stores; eliminating hundreds of redundant, slow-turning SKUs; and boosting front-end productivity — already has transformed more than 2,100 Walgreens stores. Another 3,400 are up for renovation by the end of this year.

January 14, 2011

Walgreens has talked plenty about its Customer Centric Retailing initiative since the overhaul of its store merchandising and marketing strategy kicked off two years ago. But the rejuvenation of Walgreens’ sprawling, coast-to-coast store network is just the tip of the CCR iceberg, company leaders said.

WHAT IT MEANS AND WHY IT’S IMPORTANT — Walgreens has talked plenty about its Customer Centric Retailing initiative since the overhaul of its store merchandising and marketing strategy kicked off two years ago. But the rejuvenation of Walgreens’ sprawling, coast-to-coast store network is just the tip of the CCR iceberg, company leaders said.

(THE NEWS: CCR is just the beginning, says Walgreens CEO. For the full story, click here)

November 14, 2010

The healthcare landscape is changing. There’s a new value-driven consumer who has emerged and, in...

DEERFIELD, Ill. —The healthcare landscape is changing. There’s a new value-driven consumer who has emerged and, in light of this, retail pharmacy giant Walgreens is in the midst of an evolution into “a retail health and daily living store” and is on a mission to “own well.” That was a key message that an optimistic Greg Wasson, Walgreens president and CEO, had for Wall Street during the company’s Analyst Day conference on Nov. 4 in Chicago.

November 4, 2010

It would be no small thing to define the retail market for wellness, much less...

WHAT IT MEANS AND WHY IT'S IMPORTANT — It would be no small thing to define the retail market for wellness, much less “own” it. But Walgreens is staking its future on its ability to do just that.

(THE NEWS: Walgreens chief: We want to own ‘well.’ For the full story, click here)

October 10, 2010

The Walgreens hedgehog is officially retired. Its fate was sealed by a successful fourth quarter...

September 27, 2010

Walgreens stock was up nearly 9% in early trading Tuesday morning after the company posted...