Content about Bic Cristal

August 20, 2012

Despite an economy that’s still in the doldrums, the back-to-school season means parents will once again open their wallets for the annual shopping ritual.

Despite an economy that’s still in the doldrums, the back-to-school season means parents will once again open their wallets for the annual shopping ritual. “We expect spending to be up again modestly this BTS season — most likely in the low- to mid-single digits,” said Perry James, president of the NPD Group division that follows the category.

October 27, 2010

Bic celebrated the official launch of its Easy-Glide System ink technology, which has been incorporated...

SHELTON, Conn. Bic celebrated the official launch of its Easy-Glide System ink technology, which has been incorporated into its Velocity retractable, Atlantis retractable and Pro+ ball pens.

The technology provides up to 35% smoother writing compared with current Bic pen ink systems, the company said.

To help celebrate the event, Bic is kicking off its "Get a Clue" event Nov. 3 and 4 at Vanderbilt Hall in Grand Central Terminal, which invites consumers to help solve a gigantic crossword puzzle and learn more about how Bic ballpoint pens are made.

February 8, 2010

Bic is launching a new line of pens for the "image conscious professional."...