Content about Asterisk

July 25, 2012

Procter & Gamble has named a new head of its Connect+Develop program, which has brought consumers a series of breakthrough products, including Olay Regenerist.

CINCINNATI — Procter & Gamble has named a new head of its Connect+Develop program, which has brought consumers a series of breakthrough products, including Olay Regenerist.

Laura Becker will lead P&G’s global business development group, responsible for empowering and driving Connect+Develop open innovation work across the company and around the world. A 22-year P&G veteran, who has worked in a range of areas across the company, Becker brings a depth of business and strategic-development expertise to GBD.

July 2, 2012

Procter & Gamble has announced that Jordyn Wieber, reigning All-Around World Champion, will serve as an ambassador for P&G Beauty brands, including CoverGirl, Head & Shoulders, Olay and Venus.

CINCINNATI — Procter & Gamble has announced that Jordyn Wieber, reigning All-Around World Champion, will serve as an ambassador for P&G Beauty brands, including CoverGirl, Head & Shoulders, Olay and Venus.

Wieber will join fellow teammate Alicia Sacramone as P&G Beauty ambassador, expanding on her existing partnership with P&G and the company's sponsorship of Team USA during the London 2012 Olympic Games.

October 24, 2011

When CMS withdrew its proposed AMP rule about a year ago, it should have included the sections pertaining to how federal upper limits were calculated — that is, assuming you are using AMP to come up with those FULs. That's a pretty good argument for throwing out the draft FULs CMS published last week. How can you solve X plus no less than 175% if you're not really settled on what X equals?

WHAT IT MEANS AND WHY IT'S IMPORTANT — When CMS withdrew its proposed AMP rule about a year ago, it should have included the sections pertaining to how federal upper limits were calculated — that is, assuming you are using AMP to come up with those FULs. That's a pretty good argument for throwing out the draft FULs CMS published last week. How can you solve X plus no less than 175% if you're not really settled on what X equals?

February 23, 2011

Procter & Gamble's Head & Shoulders brand has welcomed Minnesota Twins All-Star catcher Joe Mauer as its newest brand ambassador.

CINCINNATI — Procter & Gamble's Head & Shoulders brand has welcomed Minnesota Twins All-Star catcher Joe Mauer as its newest brand ambassador.

The brand ambassador team also includes Associated Press Defensive Player of the Year, Troy Polamalu.

Mauer will be featured in an integrated marketing campaign that will include traditional advertising, public relations, a dedicated Head & Shoulders for Men Facebook fan page, in-store displays at major retailers and a consumer engagement movement set to launch in July.

November 16, 2010

Procter & Gamble and Walmart are continuing their Family Movie Night initiative with a third...

CINCINNATI Procter & Gamble and Walmart are continuing their Family Movie Night initiative with a third made-for-TV family film.

The companies said that "A Walk in My Shoes," starring Nancy Travis, Philip Winchester and Yara Martinez, will premiere on Dec. 3 on NBC. The film builds on the success of the first two films in the Family Movie Night initiative, "Secrets of the Mountain" and "The Jensen Project."

October 5, 2010

A few weeks after Johnson & Johnson announced it would purchase the remainder of Dutch...

NEW YORK A few weeks after Johnson & Johnson announced it would purchase the remainder of Dutch biotech firm Crucell it doesn't already own for about $2.4 billion, J&J received backing for the bid.

Crucell recommended the offer to the shareholders but not without receiving some criticism from shareholders Delta Lloyd Asset Management, Robeco and the Van Herk Group, which said the offer from J&J "undervalued" Crucell's worth. The fund managers jointly control at least 15.5% of Crucell, according to Reuters.

 

October 18, 2007

Toothbrush maker Ultreo has filed a countersuit against Procter & Gamble alleging that P&G, which...