WESTPORT, Conn. — TCC has been granted a global license for retail loyalty promotions to Rovio's Angry Birds franchise, TCC recently announced.
The multi-year agreement provides TCC with worldwide rights to the Angry Birds franchise in a wide range of distribution channels, including supermarkets and hypermarkets, drug stores, health and beauty chains, newspaper and newspaper kiosks, fuel chains and convenience stores.
The deal was brokered by TCC USA's VP marketing and licensing Nicole Piper.