AccentHealth’s Andrew Schulman, VP marketing, recently sat down with DSN to talk about a new regular DSN feature debuting in this issue called “Patient Views,” and how this series of surveys can help inform pharmacy operators and healthcare suppliers alike.
DSN: What is AccentHealth, and why should retail pharmacy, pharmaceutical manufacturers and consumer packaged goods companies pay attention?
AUDIO Q&A: With the number of loyalty cards collecting reams of consumer data these days, the ability to crunch that data into meaningful insights will become more valuable.
AUDIO Q&A: DSN sat down with Judy Blatman, SVP communications for the Council for Responsible Nutrition, to get the details on the launch of the organization's "Life…Supplemented" resource app for iPhones and iPads.
AUDIO Q&A: The millennials now are the demographic with accretive buying power and they are forcing marketers to rethink how to promote brands. DSN sat down with Jeff Weidauer, Vestcom International VP marketing and strategy, for some insights on who the millennial is, and when it comes to shopping, what her expectations are.
AUDIO Q&A: AccentHealth’s Andrew Schulman, VP marketing, sat down with DSN to talk about a new regular DSN feature debuting in this issue called “Patient Views,” and how this series of surveys can help inform pharmacy operators and healthcare suppliers alike.