Content about AccentHealth

May 20, 2013

The purchase of personal products is most often made at locations of convenience and health destinations — mass merchandisers and drug stores — according to an online survey of almost 700 AccentHealth viewers conducted in April. Showing signs for further growth, 69% of respondents indicated they would make a personal product purchase at a drug store in the future.

The purchase of personal products is most often made at locations of convenience and health destinations — mass merchandisers and drug stores — according to an online survey of almost 700 AccentHealth viewers conducted in April. Showing signs for further growth, 69% of respondents indicated they would make a personal product purchase at a drug store in the future.

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May 17, 2013

Health benefits are among the top characteristics playing a role in personal product selection, according to an online survey of almost 700 AccentHealth viewers conducted in April. More than three-quarters of shoppers consider the health benefits when buying a health, beauty or hygiene product.

Health benefits are among the top characteristics playing a role in personal product selection, according to an online survey of almost 700 AccentHealth viewers conducted in April. More than three-quarters of shoppers consider the health benefits when buying a health, beauty or hygiene product.

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May 15, 2013

Three-in-five consumers indicate that looking their best is an important part of how they measure overall health, according to an online survey of almost 700 AccentHealth viewers conducted in April. However, this figure grows to 73% among those who are most proactive about wellness.

Three-in-five consumers indicate that looking their best is an important part of how they measure overall health, according to an online survey of almost 700 AccentHealth viewers conducted in April. However, this figure grows to 73% among those who are most proactive about wellness.

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May 14, 2013

Not surprising, the majority of respondents who visit the doctor report that they are proactive about their health, according to an online survey of almost 700 AccentHealth viewers conducted in April. And about one-third of respondents indicated that they were "very proactive" about their health.

Not surprising, the majority of respondents who visit the doctor report that they are proactive about their health, according to an online survey of almost 700 AccentHealth viewers conducted in April. And about one-third of respondents indicated that they were "very proactive" about their health.

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May 9, 2013

AccentHealth collected data through an online survey conducted from Feb. 13 to 15, 2013. Participants responded via AccentHealth's national, online panel of network viewers, and the survey yielded 644 respondents who were at least 18 years of age and owned either a smartphone, cell phone with Internet access or a tablet.

AccentHealth collected data through an online survey conducted from April 16 to 18, 2013. Participants responded via AccentHealth's national, online panel of network viewers, and the survey yielded 698 respondents who were at least 18 years of age.

All data is self-reported and not validated.

Below is the demographic breakdown of the respondents and their behavior:

Gender

 

May 9, 2013

While beauty may be in the eye of the beholder, this month's Patient Views seeks to better understand beauty in the eye of the patient.

While beauty may be in the eye of the beholder, this month's Patient Views seeks to better understand beauty in the eye of the patient. AccentHealth viewers — 73% of which are female — were surveyed as to the relationship between health and beauty, as well as their purchasing of personal care products in the areas of hair care, body care, oral care, cosmetics and more.

April 19, 2013

Amazon.com created a virtual health and wellness depot with the launch of its new 50+ Active and Healthy Living Store.

Amazon.com created a virtual health and wellness depot with the launch of its new 50+ Active and Healthy Living Store. With this online destination, Amazon will be targeting the caregiver sweet spot — that sandwich generation who are likely to simultaneously care for their baby boomer parents even as they raise their Gen Y children. 

But are consumers really shopping health online? Or, more important, are they buying health online?

April 2, 2013

These are the days of the empowered patient — the patient who asks questions, who wants to know about how to prevent the diseases that ailed their parents or how to live more successfully with the conditions they have, who seeks and finds health information from doctors, nurses, magazines and most especially from the teeming trove of online health sites.

These are the days of the empowered patient — the patient who asks questions; who wants to know about how to prevent the diseases that ailed their parents or how to live more successfully with the conditions they have; and who seeks and finds health information from doctors, nurses, magazines and most especially from the teeming trove of online health sites.

March 21, 2013

Among users of retailer apps, 77% report they are likely to increase their frequency of use or use new features, according to a recent online survey of more than 600 AccentHealth viewers. Cost-saving seekers will continue to fuel future app usage (67%); however, significant interest in less commonly used tools today — such as live expert chatting (30%), bar code scanning (55%) and prescription regimen management (46%) — are expected to contribute to growth in app use.

Among users of retailer apps, 77% report they are likely to increase their frequency of use or use new features, according to a recent online survey of more than 600 AccentHealth viewers. Cost-saving seekers will continue to fuel future app usage (67%); however, significant interest in less commonly used tools today — such as live expert chatting (30%), bar code scanning (55%) and prescription regimen management (46%) — are expected to contribute to growth in app use.

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March 20, 2013

As retailers strengthen mobile strategies, it is not surprising to find that half of surveyed consumers (49%) own a retailer app, according to a recent online survey of more than 600 AccentHealth viewers. Of those, as many as 77% report having an app for a pharmacy or mass merchandiser with a pharmacy.

As retailers strengthen mobile strategies, it is not surprising to find that half of surveyed consumers (49%) own a retailer app, according to a recent online survey of more than 600 AccentHealth viewers. Of those, as many as 77% report having an app for a pharmacy or mass merchandiser with a pharmacy.

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March 18, 2013

As many as 57% of consumers report using their smart device to make a purchasing decision at the shelf, according to a recent online survey of more than 600 AccentHealth viewers. Of those, 16% use their smart device for pharmacy-related items, including prescriptions and OTCs — making pharmacy products the second-largest category (behind electronics and appliances).

As many as 57% of consumers report using their smart device to make a purchasing decision at the shelf, according to a recent online survey of more than 600 AccentHealth viewers. Of those, 16% use their smart device for pharmacy-related items, including prescriptions and OTCs — making pharmacy products the second-largest category (behind electronics and appliances).

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March 14, 2013

When it comes to medical treatment, healthcare professionals remain the most trusted source for information. According to a recent online survey of more than 600 AccentHealth viewers, 64% of viewers cite their healthcare professional as their source of information for prescription medicines, while 31% say they go to healthcare professionals for information on OTCs.

When it comes to medical treatment, healthcare professionals remain the most trusted source for information. According to a recent online survey of more than 600 AccentHealth viewers, 64% of viewers cite their healthcare professional as their source of information for prescription medicines, while 31% say they go to healthcare professionals for information on OTCs.

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March 11, 2013

While retail stores remain the top shopping destination, nearly one-third of consumers (29%) report they do most shopping online, according to a recent online survey of more than 600 AccentHealth viewers. Sixty-nine percent of consumers still identify with the in-store shopping experience.

While retail stores remain the top shopping destination, nearly one-third of consumers (29%) report they do most shopping online, according to a recent online survey of more than 600 AccentHealth viewers. Sixty-nine percent of consumers still identify with the in-store shopping experience.

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March 11, 2013

AccentHealth collected data through an online survey conducted from Feb. 13 to 15, 2013. Participants responded via AccentHealth's national, online panel of network viewers, and the survey yielded 644 respondents who were at least 18 years of age and owned either a smartphone, cell phone with Internet access or a tablet.

AccentHealth collected data through an online survey conducted from Feb. 13 to 15, 2013. Participants responded via AccentHealth's national, online panel of network viewers, and the survey yielded 644 respondents who were at least 18 years of age and owned either a smartphone, cell phone with Internet access or a tablet.

All data is self-reported and not validated.

Below is the demographic breakdown of the respondents and their behavior:

 

Gender

February 21, 2013

Almost 3-in-4 women surveyed supplement their diets (74%) versus 65% of men, and 81% of consumers older than 55 years reported supplementing versus 72% of consumers between the ages of 35 years and 54 years, according to an online survey of more than 900 AccentHealth viewers conducted in late 2012. As many as 70% of the generation of respondents between the ages of 18 years and 34 years reported they take vitamins and/or supplements.

Almost 3-in-4 women surveyed supplement their diets (74%) versus 65% of men, and 81% of consumers older than 55 years reported supplementing versus 72% of consumers between the ages of 35 years and 54 years, according to an online survey of more than 900 AccentHealth viewers conducted in late 2012. As many as 70% of the generation of respondents between the ages of 18 years and 34 years reported they take vitamins and/or supplements.

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February 14, 2013

AccentHealth announced it has purchased the Everwell waiting room television network, a division of MediVista Media.

NEW YORK — AccentHealth on Thursday announced it has purchased the Everwell waiting room television network, a division of MediVista Media. The deal follows AccentHealth's recent acquisition of Havas Impact’s health panel business, a purchase that doubled AccentHealth’s national footprint. 

January 15, 2013

When considering the purchase of a never-before-used OTC, consumers are diligent about learning more, according to an online survey of more than 900 AccentHealth viewers conducted in September. Nearly three-quarters of respondents indicate they always read the instructions/insert before taking an OTC product for the first time.

When considering the purchase of a never-before-used OTC, consumers are diligent about learning more, according to an online survey of more than 900 AccentHealth viewers conducted in September. Nearly three-quarters of respondents indicate they always read the instructions/insert before taking an OTC product for the first time.

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January 14, 2013

At least half of consumers cited prior use (58%) as the most commonly reported method to select an OTC remedy, according to an online survey of more than 900 AccentHealth viewers conducted in September. Decisions also are commonly made by reading packages at the shelf (54%) or from a pharmacist's recommendation (50%).

At least half of consumers cited prior use (58%) as the most commonly reported method to select an OTC remedy, according to an online survey of more than 900 AccentHealth viewers conducted in September. Decisions also are commonly made by reading packages at the shelf (54%) or from a pharmacist's recommendation (50%).

To see more Patient Views, click here.

December 18, 2012

One-in-5 respondents expect any increase in OTC usage will be related to aging, according to an online survey of more than 900 AccentHealth viewers conducted in September. However, consumers younger than 55 years were the drivers behind increased OTC usage through 2012.

One-in-5 respondents expect any increase in OTC usage will be related to aging, according to an online survey of more than 900 AccentHealth viewers conducted in September. However, consumers younger than 55 years were the drivers behind increased OTC usage through 2012.

To see more Patient Views, click here.

December 14, 2012

The lower cost of OTCs was cited as the primary reason consumers have increased and plan to increase their OTC usage, according to an online survey of more than 900 AccentHealth viewers conducted in September.

"Year over year, viewers appear to be getting more cost-conscious," said Natalie Hill, AccentHealth VP market research, noting that 39% of viewers suggested that lower costs associated with OTC medicines would drive increased usage in the coming year, as compared with 29% who cited cost as the main driver behind increased OTC use in the past year.

The lower cost of OTCs was cited as the primary reason consumers have increased and plan to increase their OTC usage, according to an online survey of more than 900 AccentHealth viewers conducted in September.

"Year over year, viewers appear to be getting more cost-conscious," said Natalie Hill, AccentHealth VP market research, noting that 39% of viewers suggested that lower costs associated with OTC medicines would drive increased usage in the coming year, as compared with 29% who cited cost as the main driver behind increased OTC use in the past year.

December 12, 2012

As many as 26% of consumers increased their usage of over-the-counter products in the past year, according to an online survey of more than 900 AccentHealth viewers conducted in September. Anticipated increases in OTC use for the upcoming year are driven by those who have already reported a rise in usage in the past year.

As many as 26% of consumers increased their usage of over-the-counter products in the past year, according to an online survey of more than 900 AccentHealth viewers conducted in September. While a quarter of respondents increased their OTC usage over the past year, future use is trending more steadily.

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November 30, 2012

For the most common conditions suffered by consumers or someone in their household, OTCs served as the first line of defense for more than 40% of consumers across the board, according to an online survey of more than 900 AccentHealth viewers that was conducted in September.

For the 77% of AccentHealth viewers who had experienced heartburn in the past year, 46% used an OTC treatment for relief. For top five symptoms/conditions experienced by viewers in the past year — including cold, cough/sore throat, headache, sinus/nasal congestion and runny nose — 43% of consumers used OTCs to address those conditions before other treatment options.

For the most common conditions suffered by consumers or someone in their household, OTCs served as the first line of defense for more than 40% of consumers across the board, according to an online survey of more than 900 AccentHealth viewers that was conducted in September.

November 29, 2012

AccentHealth on Wednesday announced it has purchased the patient education wallboard business of Havas’ Impact division.

NEW YORK — AccentHealth on Wednesday announced it has purchased the patient education wallboard business of Havas’ Impact division. Terms of the deal were not disclosed. 

The acquisition solidifies AccentHealth’s leadership position at the point-of-care, now reaching 26,000 offices and more than 63,000 doctors through its Health Education Television Waiting Room Network that features award-winning programming provided by CNN, the company stated. 

November 29, 2012

Among those health conditions treated with OTCs, AccentHealth viewers reported that allergies, sinus/nasal congestion and pain — including back, muscle and menstrual — to be the most commonly suffered chronic conditions. And cold symptoms and headaches were the most commonly suffered acute conditions, according to an online survey of more than 900 AccentHealth viewers that was conducted in September.

As many as 95% reported that either themselves or someone in their household had a cold, 92% suffered from a cough or sore throat, and 91% experienced a headache. The top conditions suffered chronically by respondents included sinus/nasal congestion (90%), muscle ache/pain (87%) and allergy (87%).

Among those health conditions treated with OTCs, AccentHealth viewers reported that allergies, sinus/nasal congestion and pain — including back, muscle and menstrual — to be the most commonly suffered chronic conditions. And cold symptoms and headaches were the most commonly suffered acute conditions, according to an online survey of more than 900 AccentHealth viewers that was conducted in September.

November 27, 2012

The majority of OTC purchases are made in chain drug, according to an online survey of more than 900 AccentHealth viewers conducted in September. No fewer than 47% of AccentHealth viewers make their purchases there, followed by mass outlets (33%) and grocery stores (12%). Less than 3% seek out OTC products in the dollar store, local drug store and club store, respectively. And only 1% make that OTC purchase online.

The majority of OTC purchases are made in chain drug, according to an online survey of more than 900 AccentHealth viewers conducted in September. No fewer than 47% of AccentHealth viewers make their purchases there, followed by mass outlets (33%) and grocery stores (12%). Less than 3% seek out OTC products in the dollar store, local drug store and club store, respectively. And only 1% make that OTC purchase online.

To see more Patient Views, click here.