Jack Link's announced earlier this month the introduction of a new line of products with packaging and graphics targeted toward the millennial generation.
Dr Pepper announced “Be the Next /1” — a national consumer contest that offers fans the chance to star in upcoming national TV and digital advertising.
Frito-Lay, a division of PepsiCo, announced this week the company is introducing completely "re-imagined" packaging across its Lay's Wavy brand line of chips and is adding a new garlic-flavored chip to the lineup.
No longer will the SymphonyIRI Group crunch data for the betterment of CPG companies everywhere, the company's president and CEO Andrew Appel told a packed conference room at the data aggregator's 2013 Summit. At least not as SymphonyIRI Group.
DSN has reported for many years on the emergence of dietitians in supermarket pharmacies, and an article that appeared in Advertising Age Sunday confirms how big the trend has become.
Nestlé USA unveiled its new "Balance Your Plate with Nestlé" education campaign to help consumers build nutritious, convenient meals and offer a toolkit to healthcare professionals in guiding their customers to make healthier meals.
