Sunscreen with a ‘Mission’
NEW YORK —Mission Skincare, which was founded by more than a dozen leading athletes, has signed the first-ever sunscreen license with MLB Properties.
As part of the partnership, Mission Skincare has developed for spring its new Anti-Sting SPF 30+ Facesticks, SPF 15 lip balms and a Kids All-Sport continuous spray SPF 50+.
To develop the line, athletes teamed up with scientists and doctors to create sunscreens that boast antisting technology, ultra-sweat-proof properties and fast-drying ingredients that are paraben and preservative free.
The products are sold at select sports-specialty and health-and-beauty retailers, including CVS/pharmacy, Dick’s Sporting Goods, Finish Line and Sport Chalet.
Mission Skincare, the first and only line of athlete-engineered skin care products, was founded in 2008 by a group of athletes, including New York Mets’ David Wright, tennis pro Serena Williams and basketball pro Steve Nash.