Ulta celebrates fall with '21 Days of Beauty' event
CHICAGO — Beauty retailer Ulta kicked off on Sept. 4 its “21 Days of Beauty” at stores nationwide, a celebration focusing on fall’s trends and corresponding free gifts, season beauty tips, in-store consultations and live demos from beauty brand experts.
Each day throughout “21 Days of Beauty,” the retailer will feature one "Beauty Steal" and a "Beauty Focus Day." Beauty Steals include special pricing and buy-one-get-one-free" offers. Beauty Focus Days offer makeup and skin care specialists who focus on selected brands each day, providing individual makeup tips, trend updates and skin consultations.
Participants include such cosmetic and skin care brands as Bare Escentuals, Philosophy, Smashbox, Too Faced, Bliss, Urban Decay, Murad, Kinerase, Purminerals and Stila.
Helping to celebrate the event, Ulta has teamed up with Allure and Glamour to offer a yearly subscription to both magazines for $21.