Schick Quattro for Women Disposables announces 'Shower Your Senses' mobile tour
SHELTON, Conn. — Schick Quattro for Women Disposables has unveiled the "Shower Your Senses" mobile tour to introduce its new Schick Quattro for Women Disposables razor with a handle scented with Skintimate signature scent Raspberry Rain, the first collaboration between Energizer Personal Care's Quattro for Women Disposable Razors and its Skintimate signature scent Raspberry Rain.
Kicking off April 30 at The Grove in Los Angeles, the "Shower Your Senses" tour will visit 15 cities across America, bringing a shower experience to life by letting consumers immerse their senses through fun, sensorial engagements at each location. Enjoy the scent of raspberry wafting through the air, relax with a hand massage, listen to soothing sounds of rain, taste raspberry candy and see yourself in a shower photo booth.
Schick Quattro for Women Disposables also has engaged online teen sensations Blair and Elle Fowler to promote the tour through their interactive social media networks. Elle Fowler will host the kick-off event and invite fans to The Grove to learn her beauty secrets and learn about the Schick Quattro for Women Disposables handle.
Consumers also can engage with the brand and product on social media. Women who "like" Schick Quattro for Women can enter the "Shower Your Senses" sweepstakes through Facebook for a chance to win a spa getaway at the JW Marriot Desert Ridge Resort in Phoenix. Consumers also will have a chance to win weekly spa-themed gift packs or rain gear.