Rubbermaid simplifies packing lunch with LunchBlox containers

ATLANTA — Newell Rubbermaid has introduced its collection of customizable, modular food storage containers.

New Rubbermaid LunchBlox containers snap together to save space and stay organized in lunch bags, helping eliminate consumer frustrations with packing lunch, Rubbermaid said. Rubbermaid LunchBlox containers are designed for the lunch foods most commonly carried on the go: sandwiches, salads, left over entrees and sides or snacks, such as fruit, chips and nuts. Once packed, LunchBlox containers stack together in many configurations, allowing them to fit neatly into any lunch box or bag for a perfectly packed lunch. The line now is available at Target, select Walmart stores, Kmart, Meijer, national grocery retailers and Rubbermaid.com.

"Our insights show families remain budget conscious in the challenging economy and value products that make it easy to save money and eat healthier on the go," Rubbermaid VP marketing Steve Pawl said. "Rubbermaid LunchBlox containers provide a unique solution making it simple to pack a healthy lunch in reusable, environmentally friendly containers that fit in any lunch bag."

Rubbermaid LunchBlox suggested retail prices range from $3.69 to $19.99. Coordinating insulated lunch bags also are available with suggested retail prices ranging from $8.99 to $12.99.