Rite Aid announces plans for its allergy healthcare platform

CAMP HILL, Pa. Rite Aid on Tuesday geared up for its allergy healthcare platform, which will be featured at stores during April and May, the chain announced.

“Rite Aid is committed to offering our patients the programs, resources and support to help them live healthier, happier lives,” stated John Learish, senior vice president of marketing. “At Rite Aid, our pharmacists are able to give patients recommendations on how to alleviate their allergy symptoms and help them find the best relief possible this allergy season.”

As part of the program, Rite Aid has published an 11-page Allergy Guide, free to customers, that features information on how to avoid and treat allergies along with a pamphlet on how to manage indoor and outdoor allergies. Rite Aid created the guides in collaboration with the American Academy of Allergy, Asthma & Immunology, the largest professional medical specialty organization in the United States dedicated to advancing the knowledge and practice of allergy, asthma and immunology.