Red Carpet Manicure at-home gel polish expands to Canada
TORONTO — Red Carpet Manicure, an at-home LED gel manicure and pedicure system, has announced that it is expanding to Canada with plans to launch the system at London Drug, Rexall and The Shopping Channel in June.
The rollout of the Red Carpet Manicure line in Canada will include the brand’s starter kit and 54 shades of gel polish. The system is applied in three steps: a base coat, gel polish application and topcoat, paired with the portable LED light or pro-light.
After launching in the United States in September 2011, Red Carpet Manicure expanded globally to the United Kingdom in early 2012. “With the success we have seen with Red Carpet Manicure in the [United States] and the [United Kingdom], we felt it was the right time to bring the revolutionary system to Canada,” stated Bruce Kowalsky, managing partner of Red Carpet Manicure. “The nail category continues to increase in popularity, and we are thrilled to be bringing the salon experience home to the masses.”
Red Carpet Manicure aims to provide an affordable gel polish option with the full Starter kit collection, costing $75 to $100 for the Gel Polish Pro kit. Compared with an average of $40 for a one-time professional application, the Red Carpet Manicure system is as low as $3.75 for 20 at-home gel manicures. The Starter and Pro kits include Prep Max adhesion sanitizer, Structure Base Coat gel, Brilliance Seal & Shine top coat gel and Revitalize nourishing cuticle oil, as well as a cleanser, remover, grooming kit and LED light.