Ocean Spray introduces chilled cranberry and blueberry juices
LAKEVILLE-MIDDLEBORO, Mass. — After literally creating the juice aisle more than 80 years ago, Ocean Spray is taking a detour to the perimeter of the store. Now chilled juice lovers can enjoy the big, bold taste that only Ocean Spray delivers, with new premium cranberry and blueberry juice beverages.
"We've been exploring a chilled juice option for years," said Ken Romanzi, senior vice president and COO of Ocean Spray North America. "Through a strategic alliance with Tropicana, we were able to combine our cranberry and blueberry expertise with their chilled juice category expertise to create an exciting new juice platform."
Ocean Spray's new premium chilled beverages boast a more refreshing, fresh fruit taste, providing consumers another way to enjoy the whole body health benefits of the cranberry and fresh-picked taste of sun-ripened blueberries all year long.
Each delicious 8-oz glass of Ocean Spray's Premium Juice Beverages offers a full-day's supply of Vitamin C with no artificial flavors, colors or preservatives. Enjoy a refreshing glass morning, noon or night.
Premium Cranberry and Blueberry Juice Beverages are now available in a 59-oz. carafe beginning January 2013 at a suggested retail price of $3.99.