Maybelline signs German supermodel as spokesperson

NEW YORK Maybelline New York has named German supermodel Julia Stegner as its newest spokesperson.

She joins Maybelline New York’s roster of celebrities including Christy Turlington, Erin Wasson, Adriana Lima and Zhang Ziyi.

“We are thrilled to have Julia Stegner join our Maybelline New York family of spokespeople,” stated Cheryl Vitali, senior vice president of marketing for Maybelline New York Garnier. “Julia embodies the spirited, confident energy that is Maybelline New York. We’re looking forward to working with her on many campaigns for the brand.”

Stegner will make her television and print debut for Maybelline New York in February 2008.

She was discovered in 1999 by a modeling agency in Munich while she was still in high school. During a trip to Paris with her mother after graduation, Stegner met with major fashion houses who convinced her to pursue a full time modeling career. After opening the Autumn/Winter Yves Saint Laurent show in Paris in 2003, she went on to shoot their campaign. Soon after, she shot the cover of Italian Vogue.

Stegner was then gracing one the covers of countless magazines including Italian Vogue, French Vogue, Japanese Vogue, German Elle and I-D Magazine.

In May 2006, she traveled to Sierra Leone as a good-will ambassador for Unicef. Her trip was documented by German Vogue in order to help raise awareness for the cause. She is still involved with Unicef and plans to deepen her involvement to raise money for children in need.