Mars Chocolate unveils Easter 2013 items

HACKETTSTOWN, N.J. — Mars Chocolate already may have unveiled its lineup of new treats for Halloween, Valentine's Day, as well as the winter holiday season, but the company announced that it is adding new items to its Easter 2013 lineup.

The new Easter 2013 lineup includes:

  • Snickers Peanut Butter Squared minis;

  • Dove Silky Smooth white chocolate eggs;

  • Twix minis filled eggs;

  • M&M's milk chocolate Fun Size filled gift box;

  • Snickers Eggs 2-To-Go;

  • Snickers Peanut Butter Eggs 2-To-Go;

  • Dove Silky Smooth white chocolate bunny;

  • Mixed singles Easter floor stand: Chock full of Snickers, Snickers Peanut Butter and Milky Way Brand Simply Caramel — all in Easter egg and bunny shapes — this convenient display is a one-stop-shop for snacks and basket fillers.

The new Easter products carry a suggested retail price range of 60 cents to $3.99.