Marley Coffee appoints VP sales for Canada market
LOS ANGELES — As part of its international expansion efforts, Marley Coffee has added Canterbury Coffee's former director of business development to its team.
In his new role, Raymond Pahlad will serve as VP sales for Canada and will be responsible for Canadian sales and marketing, including spearhead sales and marketing programs across all channels, including retail distribution, foodservice and office coffee service. In Canada, Marley Coffee currently offers six varieties of its whole bean coffee, packed in 12-oz. bags, as well as single-serve pods for home, office and foodservice. The company expects to expand distribution of its Marley Coffee organic ground line into Canada in 2012.
"With Ray's extensive background in consumer product management and his existing knowledge of our brand, we're thrilled to have him join the Marley Coffee team," said Brent Toevs, CEO, Marley Coffee. "We see tremendous growth opportunity in Canada and Ray knows the market as well as anyone in the industry. We're grateful to our friends at Canterbury Coffee for supporting Ray's decision to join us and we look forward to working with them on continued success."