Kodak looks to set Facebook photos free via app, picture kiosks
ROCHESTER, N.Y. — Kodak is promoting its Facebook application and Kodak picture kiosks by offering consumers the opportunity to share life's special moments by turning their Facebook photos into high-quality printed keepsakes, the company said.
Kodak is asking Facebook users to download the its My Kodak Moments app on Facebook or access their Facebook photos on Kodak picture kiosks to create a free 8x10 collage in an effort to "free" the billions of photos stored on social networking site. As part of the promotion, the company has teamed up with morning actor/comedian Mark Malkoff, who will be placed inside of a plexiglass box that will travel around New York City until one million Facebook photos are set "free."
The My Kodak Moments app is available on Facebook and also can be found by visiting Kodak.com/go/freemark.
"By putting Mark and his photos in this box, we are demonstrating the need to free the billions of photos stored on Facebook and encouraging consumers to do more with them," Kodak VP worldwide marketing of retail systems solutions Larry Trevarthen said. "We created solutions like the new My Kodak Moments app and the ability to connect to Facebook from a Kodak picture kiosk, for stories that are worth more than just a status update."