Kinney Drugs to join StoreBoard billboard network

NEW YORK — StoreBoard Media said Monday that Kinney Drugs has joined its in-store billboard network.

Under terms of the agreement, StoreBoard Media will place its billboards on the security pedestals at the entranceways to Kinney Drugs’ 94 stores in central and northern New York and Vermont.

"StoreBoard Media offers an attractive value proposition in that they take a nondescript structure — entranceway security pedestals — and help improve our sales and revenue with branded messaging," Kinney Drugs VP marketing Jim Wuest said.