Kimberly-Clark brand introduces new discreet pant to help bed-wetting kids build confidence
NEENAH, Wis. — GoodNites, a Kimberly-Clark brand, is helping bed-wetting kids feel confident overnight with a new design that fits more like real underwear.
"Many parents are unaware that bed-wetting is a developmental condition that cannot be overcome through training, and it affects 1-out-of-every-6 kids between the ages of 4 years to 12 years," said Jen Wilder, GoodNites brand director for Kimberly-Clark Corp. "We want to provide effective bed-wetting solutions and also educate parents on how to best support their child. This new Undercover Mission will help make the journey easier for their children."
The Undercover Mission is a new sweepstakes from GoodNites that began on June 26 and runs through October 1 with a grand prize trip to Southern California. To learn more, parents can visit the GoodNites Facebook page.
The newly redesigned GoodNites Underwear can be found at retailers nationwide.
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