Kellogg’s Special K provides new foods for weight-loss management
BATTLE CREEK, Mich. Some consumers may be ready to conquer their weight-management goals this year, and Kellogg’s is helping those efforts by offering two new foods in line with its Special K Challenge.
Kellogg's Special K features two new products: Special K low-fat granola and Special K fruit crisps. Special K low-fat granola is made up of whole-grain granola clusters sweetened with a touch of honey, and boasts 190 calories, 6-g protein and 5-g fiber. Special K fruit crisps are a snack alternative, available in strawberry and blueberry flavors, and only are 100 calories.
"When managing their weight women have told us time and time again that variety is an essential part of success," said Teresa Lindsey-Houston, associate director, Special K brand. "That's why we're proud to launch these new products and provide real food options that taste great."