Health benefits important to personal product purchasers
Health benefits are among the top characteristics playing a role in personal product selection, according to an online survey of almost 700 AccentHealth viewers conducted in April. More than three-quarters of shoppers consider the health benefits when buying a health, beauty or hygiene product.
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Patient Views is a new, exclusive consumer insights feature that appears in every edition of DSN magazine, as well as the daily e-newsletter DSN A.M. If you could ask 6,000 patients anything at all, what would it be? Send your questions to firstname.lastname@example.org.
Source: AccentHealth. To view the demographic breakdown of participants, click here.