GNC names new EVP business development

PITTSBURGH — GNC on Monday named Carmine Fortino EVP business development. Fortino comes to GNC from Atrium Innovations, a Canadian natural health products company, where he was president. Fortino also was a former director of GNC from 2007 to 2011.

"[Carmine's] background in multi-channel development across the health & wellness segment will enhance our approach to new market opportunities as we continue to implement GNC's proven growth strategy," stated Joseph Fortunato, GNC's chairman, president and CEO.

Before Atrium Innovations, Fortino served Seroyal International as CEO. Fortino also has held various management roles within Loblaw Companies, including EVP of Ontario operations. Earlier, he served as EVP of Zehrmart Limited, an Ontario-based grocery chain owned by Loblaw Companies.