Gillette Venus encourages young Latinas to reveal their inner 'goddess'
HOUSTON — Procter & Gamble’s Gillette Venus razor brand is launching a new scholarship program for young Latinas through the Venus Goddess Fund for Education.
Gillette Venus launched the he Venus Goddess Fund for Education in February 2011 in partnership with celebrity spokesperson Jennifer Lopez.
"Houston is a rich, vibrant market and the home to many Latinas who will run households, companies and their own businesses. Research shows Latinas have a higher incidence of enrolling in college, and we want to do what we can to support their goals of attaining a degree," stated Joshua Talge, Venus brand manager.
In partnership with the Hispanic Scholarship Fund, Venus will offer $40,000 in scholarships to Houston students who apply and share their experiences on what motivates them to pursue their goals. Applications are available online at Hsf.net/venus through Oct. 28, 2011, and scholarships are open to all Latina students residing in the Houston metro area who are planning to enter college to pursue a two- or four-year degree and have a GPA of 3.0 or higher.
Venus encourages Latinas to "reveal the goddess in you," which means celebrating their confidence, passion, hard work and dedication to their multiple life roles and goals. Maria Marin, an expert in helping women be more confident to pursue life goals and passions, shared this sentiment by empowering Latinas to pursue a college degree: "Latina women are modern goddesses, and through a college degree, any woman can feel ready to start a business, lead an organization, take on managerial roles or feel better prepared to steer their families forward," stated Marin, who is supporting the Venus program and offering tips and motivation for young students wanting to complete a college education.