Fresh Wave maker sponsors Chicago Bears
BARRINGTON, Ill. OMI Industries, the manufacturer of odor abatement solutions, announced its sponsorship of the 2010-2011 Chicago Bears football season.
OMI Industries said its Fresh Wave brand will be part of an integrated marketing strategy that unites the football team with Fresh Wave. Everything from the Chicago Bears' locker rooms to the suites at Soldier Field will be outfitted with the eco-friendly Fresh Wave odor-eliminating solutions, OMI Industries said.
"From mini-leagues to professional football, no matter what the age of the player, we know how difficult it is to remove sweaty smells from uniforms and football equipment. Partnering with this remarkable team at a stadium steeped in history provides the perfect platform for the Fresh Wave brand to demonstrate to families how effectively, efficiently and safely our solutions tackle tough odors," said Philip Coffey, president and managing director of OMI Industries.