Consumers still going nuts for nuts
Nuts, due to their healthy profile, continue to be one of the strongest segments in the snack food category, and Mintel estimated that nuts, seeds and trail mix will continue steady growth through 2015. Trail mix, the smallest segment of the market, showed the greatest growth in the category. Kraft’s Planters leads the category, and its Back to Nature trail mix brand showed gains.
The article above is part of the DSN Category Review Series. For the complete Snacks Sell-Through Report, including extensive charts, data and more analysis, click here.