ChapStick introduces new Hydration Lock for healthier, nourished lips

Madison, N.J. — ChapStick, part of the Pfizer portfolio of consumer brands, on Friday announced a new lip balm with advanced moisturizing and anti-aging ingredients.

ChapStick Hydration Lock has a clinically proven formula that works by locking in the natural moisture of lips while also drawing in moisture from the outside helping to keep lips hydrated for a full eight hours. According to the company, Hydration Lock gives lips a fuller, smoother appearance, provides instant smoothness and reflects light from the lips that reduces the appearance of wrinkles and fine lines.

ChapStick Hydration Lock contains a nourishing and revitalizing complex of ingredients, the company stated, including antioxidants CoQ10 and vitamin E, both of which help resist environmental oxidative damage to lips; ultra-hydrating Hyaluronic Spheres, which support soft, supple, fuller lips; and natural botanical extract, which is known to revitalize skin.

ChapStick Hydration Lock is available in vanilla crème flavor at stores nationwide for a suggested retail price of $2.49 to $2.99.


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