ADHD drug lands celebrity spokeswoman
NEW YORK A drug designed to treat attention-deficit/hyperactivity disorder has landed a celebrity spokeswoman.
Karina Smirnoff, a professional dancer and performer on "Dancing with the Stars", is lending her voice to Shire's Vyvanse (lisdexamfetamine dimesylate). As an adult with ADHD, Smirnoff joined the biopharmaceutical company's effort to highlight the impact of ADHD on adults at work, at home, and in social settings, and to educate people that ADHD symptom management is possible.
"Like most adults, my schedule is very busy. My day is filled with 10-hour dance rehearsals for my television show, teaching choreography, dancing in shows, and constant travel. With improvement in my ADHD symptoms, I can focus on finishing what I start," Smirnoff said.