Adding strips of color
NEW YORK — Coty’s Sally Hansen brand is looking to take the nail category to a new level with its Salon Effects real nail polish strips.
The strips offer DBP, toluene and formaldehyde-free nail looks that have no dry time and promise to last up to 10 days. Users simply peel, apply, file and go. The strips can be removed with nail polish remover. Each kit, priced at $9.99, includes 16 nail polish strips, a cuticle stick, mini file/buffer and instructions.
The collection includes Simply neons, High-Shine metallics and High-Fashion patterns.